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Fusion and Birch - The Same as Before but Better Together

Fusion’s purchase of Birch Business Services is now complete and we’re on our way to officially combining the Birch cloud and business services operations, employees, products and services under the Fusion name and brand. 

This powerful combination means that more than just Birch’s name is changing.  Also changing are the available products and services, footprint, and scale of our business.  With these changes, also come new opportunities for our partners to leverage these services to solve a customers’ toughest business challenges and grow your bottom line.  

Some opportunities for partners in the coming months and beyond include,
  • • Access to next-generation cloud services with a proven track record of success that are priced and positioned competitively
  • • Expanded market and network reach, including an international presence in Canada and 31,000 route miles of fiber
  • • Financial scale that will facilitate growth as we execute on our cloud strategy and raise awareness of our leadership position in the cloud services industry

What’s not changing is our outstanding commitment to our partners and their customers, and providing exceptional support and service.  We understand that continuity in your established relationships, processes, and the structure of the partner program you’ve come to know are critical to your success, and that’s why the key people and programs that have helped you achieve success selling Birch will remain the same. I want to personally assure you that the same National Channel Managers and dedicated account support teams that support you and your customers today will continue to be there for you tomorrow, and additionally the elements of our partner program and support will remain the same as well, including,
  • • Commission structure and payments
  • • Aggressive monthly SPIFFs
  • • The Platinum Experience for installs
  • • Dedicated customer support including the Gold Elite team dedicated to supporting enterprises billing over $5k

Additionally, the Birch products you and your customers have come to rely on will continue to be available, along with a wide array of Fusion cloud services, that will add depth and relevance to our portfolio. 

I hope you’re as excited as I am to capitalize on the opportunity that this combined entity of Birch and Fusion will bring to the channel.  I think this deal, now that it is closed, makes both Birch and Fusion better than ever and gives you more ways to grow with us.  We want you to have confidence in us, so if you have any questions, concerns, or any hesitations at all, please feel free to contact me directly at brad.smith@fusionconnect.com.